Socca was one of the first restaurants in Chicago to Pioneer the social media wagon to promote the restaurant before "pages" were put into place. Socca restaurant was given a personality much like a neighborhood friend who let you know about events, specials, and everything foodie. Clever videos and great food photography were used to grab customers attention and within 3 months reservations increased by 38% and sales by 24%. 

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The 40 second meatball night promo that sold out the Socca Lakeview restaurant in 24 minutes.